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The Dirty Secret of Forward Deployed Engineering — Natalie Meurer, Sierra

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AI Engineer· published 2026-07-28· 0:16:49· en-US· indexed 2026-08-10 19:38

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Transcript

174 cues· 2,993 words· 16,784 chars

  1. 0:12 Thanks, guys, for coming.
  2. 0:13 I know right after lunch, this is prime time sleepiness.
  3. 0:18 I'm curious, just to get a sense for the audience, who here is a forward deployed engineer?
  4. 0:22 OK, who here is hiring forward deployed engineers?
  5. 0:25 OK, helpful.
  6. 0:26 Anyone else in between?
  7. 0:27 You can raise your hand, just like if I didn't cover it.
  8. 0:29 OK, I see you.
  9. 0:31 Double hand raise.
  10. 0:33 Well, I'm Natalie Muir.
  11. 0:34 I am the head of agent engineering at Sierra.
  12. 0:36 I've been at the company about two years.
  13. 0:38 I'll tell you a little bit about that.
  14. 0:40 But honestly, I'm here to talk about forward-to-point engineering.
  15. 0:42 So we're actually gonna spend a little bit less time talking about Sierra and a lot more time talking about the history of forward-to-point engineering and the dirty secret, I like to call it, of the domain.
  16. 0:53 And you all can tell me how controversial it is.
  17. 0:56 So just a little bit about me, which will give you a sense for sort of how I'm coming at this domain, at the whole domain of forward-to-point engineering.
  18. 1:03 I actually started off as a policy nerd.
  19. 1:05 So I was at Georgetown.
  20. 1:07 I studied in the School of Foreign Service there, and so I was obsessed with basically tech policy.
  21. 1:12 I learned to code and then swindled my way, or earned my way, depending upon your perspective, into a job at Palantir where I spent 2016 to 2021.
  22. 1:22 And there I worked on the privacy team and I was an infrastructure engineer and also a forward deployed engineer with law enforcement and defense primarily.
  23. 1:30 So I've seen forward deployed engineering up close and I'm gonna talk a lot about the history of not just my time at Palantir but actually the time that predated me to talk about basically the origins of the entire discipline.
  24. 1:41 And then I actually wanted to get a business degree, of all things, so I went to Stanford, and now I'm at Sierra from 24 to 26.
  25. 1:49 And one of the things that I think is quite interesting, and when I started at Sierra, actually a little known fact, is that I joined the deployment team.
  26. 1:58 And at the time, I hated the name.
  27. 2:00 I thought, this is not what we're doing, A.
  28. 2:03 And B, it sort of is a nonsensical name, so to speak.
  29. 2:06 And so I actually wrote an article in July of 2024, so about six months after I started, about two years ago now, on this concept of the agent engineer.
  30. 2:16 And the idea was that agent engineering was actually a sub-discipline of AI engineering, which we're of course here to talk about.
  31. 2:23 And the vision was that agent engineering had the same level of customer accountability as forward deployed engineering, but was actually a domain unto itself.
  32. 2:31 And I think since then, in the past two years, we've actually seen a lot of folks talking about agent engineering as a discipline, and now we're actually seeing harness engineering as sort of a new discipline, sort of as almost a subset of agent engineering.
  33. 2:42 And so if you're confused, that's sort of what this talk is about.
  34. 2:46 And so the dirty secret of forward-deployed engineering, I won't make you wait until the end, is it doesn't exist.
  35. 2:53 It is a term that is meant to describe so many things that it sort of means nothing at this point.
  36. 3:00 But nonetheless, it's sort of the hottest job in AI.
  37. 3:02 And so what I hope to convince you of over the next, let's say 15 minutes, is A, that this is true, and B, that this doesn't matter.
  38. 3:12 And so I'm gonna dive in, and we're gonna start with tracing the history of forward deployed engineering from Palantir.
  39. 3:19 So we're gonna start in 2008, and we're gonna basically come back to the present.
  40. 3:22 And then I'll share with you at least my perspective
  41. 3:25 on what forward deployed engineering is today, why you should want to or not want to be a forward deployed engineer, and why we're actually all forward deployed engineers in the end.
  42. 3:34 So first off, I'd actually like to start in 2016, and then we'll go a little back in time.
  43. 3:39 And I actually pulled basically Palantir job postings in 2016, this is when I started, and what drew me into Palantir, was effectively this concept of a forward deployed software engineer.
  44. 3:50 And this was an emphasis on the forward deployed part.
  45. 3:53 I mean, they're leading, these days you lead with, you know, you speak a certain language, you have these skill sets, they were leading with location.
  46. 4:00 And there's a reason for that that we'll get to, but forward deployed literally meant sitting with customers, being on the ground, and in part, as we'll talk about, this was because so much of Palantir's ecosystem was on-prem deployments.
  47. 4:14 And so when we think of forward-to-point engineering, though, we kind of think of this.
  48. 4:18 And so this is sort of the prototypical forward-to-point engineer right out of college parachuting out of a helicopter and, of course, fixing some sort of runtime issue in the air.
  49. 4:30 But in practice, forward deployed engineering actually started as something more akin to DevOps.
  50. 4:37 And so platform stability really constituted the bulk of the job early on.

Chapters

  1. 0:00 Introduction: the dirty secret of FDE
  2. 1:54 FDE as a subdiscipline of AI engineering
  3. 3:46 Palantir origins: leading with location
  4. 4:51 Firefighting platform stability
  5. 6:37 DevOps, data, and the ontology in Slate
  6. 9:02 Why FDE is not one thing
  7. 10:46 Every company hires a different vintage
  8. 12:28 When code gets cheap, outcomes matter
  9. 13:55 Pricing: seats vs usage vs outcome
  10. 15:26 Agent engineering is FDE reborn

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